Consumers have a plethora of food and beverage choices in the market. Savory scents inspired by Quick Service Restaurants (QSR) are having a moment, the
Savory snack flavors have been on Trendincite’s radar as the snack market proliferates. Classic flavors like cheese, salt, salt and vinegar, and BBQ are mainstays.
CONSUMERS’ HEALTH & WELLNESS JOURNEY Trendincite LLC has been tracking consumers’ health and wellness journey for the last 15 years as it continually evolves. According
Collagen is an abundant protein in our bodies that decreases with age. It is the main component in our skin, bones, and connective tissues giving
According to Statista, the U.S. hair care market is projected to generate $13.60 billion in revenue in 2024, with a CAGR of 1.16%. Circana’s data
Honey is not new. It’s believed that it is 8,000 years old. Honey has been appearing in beauty products, fragrances, and alcoholic beverages. Hot honey
Space is always of interest and an ongoing inspiration for fashion, consumer packaged goods, and travel. Creative food and beverage translations, innovation in new food
Los Angeles-based, Germany-born Martin Riese is America’s first water sommelier. According to a February 7, 2023, Tasting Table article, there are only about 100 water
According to the U.S. Department of Agriculture (USDA), in 2022, the average U.S. consumer consumed about 42 pounds of cheese. Taste or flavor is the
GAME ON Video games are a popular platform brands are using to reach and interact with consumers. Gamers of all ages and genders continue to
Happy New Year! Another year has passed and it’s 2024. 2023 kept Trendincite LLC on our toes. We wrote, researched, and edited more than 30
According to Market Research Future, the caviar market is estimated to reach over $512.3 million by the end of 2030, growing at a CAGR of
Cross-promotions with iconic food and beverage brands and consumer packaged goods partnerships are not new. However, they are creative, fun, and unexpected. Being limited, these
Marcel Duchamp was ahead of his time with his Fountain sculpture of a porcelain urinal. Then Andy Warhol created the Oxidation series of paintings created
According to Datassential, Mexican cuisine is the third most popular cuisine in the U.S. and growing, particularly among younger adults. Street tacos are found on
In honor of National Pizza Month (October), this trend article is about pizza trends and current market innovations. According to Vericast, Americans consume approximately three
According to Circana, prestige fragrance sales grew 13%, while mass fragrance sales grew 11%, in the first half of 2023. Spate and Luxurynsight’s data revealed
Trendincite LLC has been observing trends for the last two decades. After reviewing dozens of trends, we landed on pet products, men’s grooming, and better-for-you-deodorant
According to the IMARC Group, the global breakfast cereal market reached $100.7 billion in 2022 and is forecast to grow at a CAGR of 4.24%
Rediscovering Tequila Tequila is exclusively made from the Blue Weber Agave (Agave tequilana). It has an internationally recognized Denomination of Origin and can only be
Iconic food and beverage brands are partnering with other existing consumer packaged goods to create fun, unexpected cross-promotions. Ice cream, craft brews, beauty, and scented
Business Travel and Personal Travel Blur In 2019, the word “bleisure” (a portmanteau of the words business and leisure) was coined when individuals added a
Consumers continue to seek functional food, beverage, and beauty products. Mintel’s research data showed that 73% of adults consume drinks promoting an added functional benefit.
Happy New Year! It’s hard to believe another year has passed and it’s 2023. 2022 was busy for Trendincite LLC. We wrote, researched, and edited
Coming Clean The global clean beauty market is worth $42 billion in 2022, up from $11 billion in 2016, according to data from NPD, Kline,
It is said that Americans consume more than 2.5 billion pounds of pickles each year, which is the equivalent of 20 billion pickles. Pickles are
Sustainability has been a hot topic for the last five years across all industries. Consumers’ awareness and growing concerns are a driving force behind sustainable
Fall has arrived. The marketplace is crowded and brands continue to look for ways to engage consumers. Spicy flavored nuts, Quick Service Restaurant (QSR) beer
According to IBISWorld, the Seasoning, Sauce, and Condiment market reached $29.2 billion in 2022 and has grown 3.4% per year on average between 2017 and
Elote, which means “corn cob” in Spanish, is Mexican street corn made with grilled corn on the cob topped with mayonnaise, cotija cheese, tajin, lime,
Canned Cocktails Low- and no-alcohol beverages have been on the rise for the last few years. Hard seltzer also referred to as beer seltzer has
Ice Cream Trendspotting It’s summertime and nothing signifies summer like ice cream. I scream, you scream, we all scream for ice cream. According to Fortune
Cosmetic brands are teaming up with food and beverage brands on fun, limited-edition collaborations and many are scented. The creative color palettes, naming conventions, and
Defining Web3, Metaverse, NFTs and Blockchain There is a lot of media and buzz around the terms Web3, metaverse, non-fungible tokens (NFTs), and blockchain. However,
Food and beverages are fashionable. Consumer brands have been dropping a variety of fashion and sneaker collaborations. However, the latest food collaborations are with jewelry
According to National Agricultural Statistics Service, in 2020, fresh apricots reached $24 million, while processed apricots reached $10 million. Apricot is on the radar emerging
Cherry Blossoms’ peak bloom varies annually but commonly peaks between the last week of March and the first week of April. Cherry Blossoms, also known
Plant-Based Fish & Seafood Alternatives Makes A Splash Whether it’s plant-based milk or plant-based meat, plant-based food and beverages continue to trend. In addition to
Pumping Up Energy Drink Sales Energy drinks are not new to the Ready-To-Drink (RTD) market. The beverages saturated the market in the 2000s and gained
Steepen In Tea Sales Tea is trending. According to Nielsen, tea sales reached $70 billion, an 11.3% year-over-year increase, for the 52 weeks ending April
Milking It – Just The Numbers According to IRI, refrigerated whole-milk dollar sales jumped 1.2% to $5,430.2 million during the 52 weeks ending Sept. 5,
Nailed It – Just the Numbers Driven by the pandemic and lockdown, nail care sales surged as consumers used their time for self-care. According to
Savory Flavors Inspire New Products Consumer packaged goods are turning to savory dishes for new product inspiration. Snacks, pizza, and beer as well as holiday
Mental Health Conditions and Awareness Accelerated by the pandemic, mental health conditions and awareness are on the rise. According to the World Health Organization (WHO),
Eggs continue to trend. Now plant-based egg products are trending. Like all consumer packaged goods, everyone is working on plant-based alternatives. Eggs are no exception.
Men’s Market According to Grand View Research, the men’s personal care category is expected to be worth $166 billion with a 6% CAGR by 2027.
As of January 2021, bacon sales grew nearly 23% over the same period the previous year with sales reaching $489 million, according to IRI Integrated
Multi-sensory products and experiences are a sweet spot for Trendincite LLC because the subject captures the parallel relationship between fragrances and flavors. Food, fashion, music,
Driven by the COVID-19 pandemic and the stay-at-home orders, there’s been a recent pet-adoption boom and many animal shelters have had all of their pets
Marketers, researchers, and brands alike continually search for consumers to better understand their habits and preferences. Move over Millennials because marketers, researchers, and brands have
“Pleather” (a portmanteau of the words plastic and leather) has been around for a century. Naugahyde, a vinyl coated fabric, was developed in 1920 in
Doughnut Vs. Donut Doughnut is the official word for a piece of sweet fried dough often shaped like a ring while Donut is the shortened
Sleep is an ongoing subject of interest as consumers continue to search for a full night’s rest. Sleep is inherently linked to health and wellness.
Watermelon is a popular seasonal beverage flavor that never goes out of style. The warm weather welcomes the latest watermelon launches including non-alcoholic and alcoholic
Health and wellness are at the forefront of consumers’ minds as the pandemic continues to linger. Functional food and beverage are the latest development in
According to Grand View Research, the global baby toiletries market size was valued at $5.33 billion in 2019 and is expected to grow at a
From plant-based milk to plant-based meat, plant-based everything is trending with a dizzying amount of new food and beverage launches. Innova’s 2020 Consumer Survey revealed
While the pandemic has consumers anxious and cooped up, scented candles are a bright spot that have helped consumers alleviate stress. Scent has the ability
According to Statista, revenue in the Deodorants segment totals $4.9 million in 2021 and is expected to grow annually by 5.22% (CAGR 2021-2025). Driven by
Mushrooms are spore-bearing fruiting bodies of a fungus. You may not be a mushroom fan, but you should be after you realize their numerous and
According to World Health Organization, about 1.3 billion people live with some level of vision impairment and 36 million are blind. For sighted individuals, using
Soy milk once dominated the alternative, non-dairy milk market with no competition. Today, the plant-based milk landscape is competitive with a variety of plant-based sources.
When selling a product, marketers look for target audiences with a specific demographic. Products made for women with a focus on fluctuating hormones have been
Fashion collaborations continue and sneakers are the shoe of choice trending. From cake and candy to toys and technology, a variety brands are partnering on
Hindered by COVID-19, customers are cooped up and seek brand engagement while brands get creative to reach customers and offer entertaining and immersive experiences. Fragrance
To capture consumers’ attention, the travel and hospitably industry has been using interactive themed experiences. Due to COVID-19, travel has been restricted and individuals are
Clean and green beauty is a current driver in personal care with a focus on sustainable packaging. According to Nielsen, by 2021, sustainably minded shoppers
The marketplace is crowded and brands continually look for new methods to reach and engage consumers. Digital advertising platforms such as Google, Facebook, and Twitter
Aloha Summer Pineapple. Nothing says summer-like tropical fruit flavors. And this summer individuals are sipping on pineapple beverages making pineapple the hottest sweet and tart
Probiotics are live microorganisms (typically bacteria or yeast) that live in one’s gut and are good for the digestive system. Prebiotics are dietary fiber that
The younger demographics continue to explore multicultural flavors. Middle Eastern flavors with an emphasis on Israeli-inspired cuisine and hummus are currently popular. Chickpeas also known
Researching interactive, multi-sensory products and services is a passion and Trendincite has researched this inspiring theme several times in the past 12 years. Looking back,
Non-Alcoholic, Alcohol Alternative, Mocktail, Sober Curious, Sober Sometimes, Abstinence…call it what you will, but low or non-alcoholic beverages (LONO) are more than trending. According to
American Pet Products Association reported that pet ownership in the last 30 years has risen from 56% to 68% of households. According to ResearchAndMarkets, the
Multi-sensory products and services is a subject of interest. Trendincite has addressed this theme several times in the past 11 years. Here’s a look back
Statistics suggest that egg consumption is the highest it’s been in almost 40 years with U.S. consumers eating an average of 279 eggs per year.
PB&J (Peanut Butter & Jelly) is an iconic, American classic. The first written peanut butter and jelly sandwich recipe was published by Julia Davis Chandler in
Sustainable packaging and biodegradable materials is a continuing subject of interest. The latest trend in sustainability is the banning of plastic straws. In response, consumer
Sleep is essential for good health and it is becoming a lifestyle focus. A variety of services and technology based products are launching to address
Collagen is said to be the most abundant protein in our bodies and is a main component in our skin, bones and connective tissues, which
According to the 2016 State Of Women-Owned Businesses Report, commissioned by American Express OPEN, it is estimated that there are 11.3 million women-owned businesses in
The Global Air Freshener Market is expected to reach $11.04 billion by 2020, with a CAGR of 2.8% during the forecast period 2015-2020, according to
Adaptogens are natural, super-herbs known for their restorative properties often used in herbal medicine and Ayurvedic practices to help the body and mind adapt to
Laundry, which is usually perceived as a chore and unglamorous, is becoming a subject of interest. According to Cassandra research, “62% of U.S. youth have
Food and beverages have become fashionable. Now more than ever, fashion and food are colliding and there are a variety of fun and creative collaborations
Space continues to be an area of interest and exploration. The final frontier is becoming a reality. Consumer packaged goods are visiting space, space travel
As many of you know, multi-sensory products and services are one of my favorite subjects. Here are the past trend articles I’ve written on this
There’s been a lot of buzz about coffee. From unique coffee flavor combinations and new coffee shops to caffeine pick-me ups and alternative uses, coffee
I’ve never been a fan of organ meat, bone marrow, or oxtail soup, but it seems like ’tis the season for bone broth soup. Bone
Red Maca is a Peruvian root known for its health properties and it’s the “it” superfood emerging. Yellow/Cream Maca and Black Maca are also other
Consumers’ concerns about general health and wellness have not waned and there continues to be a plethora of new healthful food and beverages available. However,
I’ve heard that red wine and dark chocolate have health attributes because of the ingredient resveratrol found in both. Now it appears that beer is being
Seems like milk print ads are getting splashy. The Milk Processor Education Program (MilkPEP) has replaced the National Milk Mustache Got Milk? ads with the
One of my favorite subjects is multi-sensory products and services. Trendincite examined this compelling topic in various articles: High-Tech Sensory Concepts, Sensory Sensations, Multi-Sensory Experiences,
Trend Alert – seems like beer flavors are trickling into candy. Jelly Belly debuted a non-alcoholic Draft Beer Jelly Bean while ChocOBeer in Europe introduced a line
Although not a new concept, NYC city themes are inspiring recent fine fragrance launches. Laurice Rahme pioneered the NYC city theme with the launch of
According to Centers for Disease Control and Prevention, 43.8 million people in the U.S. smoke cigarettes. Apparently smokers aren’t the only people that enjoy the
I recently had a cup of cold brewed Earl Grey iced tea from Kee’s Chocolates. Besides the fact that I am caffeine sensitive and was
In May 2013 I presented Olfactive Trends Quick Peek at Sniffapalooza’s Spring Fling and mentioned “Flash” as the newest naming convention in fine fragrance. September