The latest craze in the food and beverage sector is Stevia, a natural sweetener and common sugar substitute with zero calories. Its origins are from
It’s flu season and with the H1N1 (Swine Flu) pandemic on the rise there is a heightened awareness about germs, bacteria, and being clean. The
Nail care is traditionally a quiet category driven by seasonal nail polish color launches and quick drying formulas. However, there has been a surge of
As mentioned in Trendincite’s Multi-Sensory Technology – Sensory Overload article, our society is bombarded with information and stimuli. This multi-sensorial trend, particularly in fragrance and
Entertainment based on vampires, products incorporating the word “blood,” and products based on consumers’ blood types are gaining popularity. Movies, books, and websites based on
Apothecary – “a place for the art, practice, or profession of preparing, preserving, compounding, and dispensing medical herbs, elixirs, and potions” and/or “a pharmacy or
Clinical strength and doctor-developed products driven by technology and ingredients are the latest craze. High-end skin care, antiperspirant/deodorants, children’s products, and ready-to-drink beverages are a
The food and beverage marketplace is crowded and manufacturers and consumers alike are looking for unique food and beverages. Artisan ice creams, designer packaging, and
Life used to be less complicated. Expecting parents had few choices for children’s products and brands. Today there is a plethora of services and products
They say “diamonds are a girl’s best friend,” but diamonds are appearing in more than just jewelry, and aren’t just for women. From luxury accessories
Form and function are important elements used in design. Both the Museum of Modern Art and Cooper-Hewitt National Design Museum exhibit and sell everyday functional
Manufacturers, retailers, and consumers alike are looking for new and exciting ingredients to create unique products and enticing marketing concepts. Several ingredients such as Mastic,
Spring is here and summer is just around the corner. It’s time to get ready for the great outdoors and to protect our skin from
In the midst of a recession, consumers are trading up for premium products. They are gravitating towards affordable luxuries, products that provide a higher level
Our society is bombarded with information and stimuli; there are so many choices of products and services. To differentiate from other brands, manufacturers are making
Because of today’s busy and hectic lifestyles, consumers are on the run and continually searching for convenient products and services to make life easier. In
Bespoke, Customized, and Made-to-Order are not new concepts, but they are being interpreted in new ways. At one time, customized products and services were elite
“Green” is the hot topic on everyone’s list. We’ve seen green, eco-friendly products and services introduced in a myriad of industries. There are emerging, environmentally
Organic. Natural. Green. Why not add “raw” and “living” to the list of marketing buzzwords? Consuming “raw” or “living” food is in vogue as consumers
Ahh bed…if life were perfect, we would all sleep through the night and get a full eight hours. As we know, life isn’t perfect and