
Trendincite LLC’s capabilities include both primary and secondary market research for the fragrance, food and beverage industry.
For fragrance & flavor suppliers and consumer packaged goods companies, Trendincite LLC offers fragrance market research as well as food and beverage research. To help clients gain consumer insights and identify emerging consumer packaged goods trends, Trendincite LLC also provides fragrance market analysis and beverage industry analysis.
Primary Market Research
Using primary research to identify directional consumer insights and new product opportunities, Trendincite LLC partners with recognized qualitative and quantitative market research firms to design, manage and analyze custom:
- Fragrance market research
- Food and beverage research
Services include:
- Market research liaison
- Screener design
- Questionnaire and survey design
- Online surveys
- Mall intercept studies
- Qualitative and quantitative data analysis
- Report writing
- Presentation design
Secondary Market Research
Trendincite LLC examines secondary fragrance market research and food and beverage research data to create in-depth market research reports, presentations and articles on a variety of consumer packaged goods topics.
Curated Lists
Trendincite LLC researches and creates curated neighborhood lists of intriguing and authentic stores and restaurants, which each offer something unique. Whether it’s a specialized ingredient, a customized experience, an innovative package, or a novel marketing concept – each is inspirational.
These curated lists are good for those that have a hard time leaving the office, are time crunched and can’t attend a custom trend excursion or prefer to Do-It-Yourself. Curated lists can be used to:
- Entertain clients to differentiate your company from your competitors
- Inspire internal creativity and create excitement to break out of the same routine
- Validate trends with current examples and show your clients you are on trend
Curated SOHO, EAST VILLAGE and WEST VILLAGE lists available.
Trendincite LLC’s primary and secondary market research capabilities help fragrance, food and beverage industry clients:
- Gain access to consumer feedback
- Gather valuable insight into consumer opinions, preferences and trends
- Discover what products and services consumers are using, eating and drinking
- Ascertain consumer interest in new trends and new fragrance, food and beverage product offerings
- Recognize trends early to be proactive instead of reactive to the changing consumer
- Anticipate consumer needs to develop better products
- Inspire new fragrance, food and beverage product ideas
“When it comes to consumer insights you want Amy on your side. She is bright, cuts to the quick and has an ability to make you see new opportunities where you thought there were none. PLUS she is an absolute delight to work with – funny, humble, honest – all refreshing qualities.”
“Amy did a remarkable job setting up and executing two fragrance central location tests under extremely tight timelines. Not only was she flexible with the constantly changing deadlines, but she carried out the hundreds of details flawlessly. She provided a comprehensive service package with outstanding attention to detail. Additionally, she was extremely accessible and reliable, always immediately responding to any questions or concerns. Furthermore, the report package that Trendincite LLC puts together is excellent. Due to Amy’s past experience in the fine fragrance industry, she can provide exceptional insights and a true understanding of what the consumer likes/dislikes. As a result of my positive experience with Trendincite LLC, I highly recommend their work, and I will continue to request their services for future fragrance testing.”
“I worked closely with Amy, for a client, on a major Global Research project that spanned four countries. Amy displayed immense organizational skills while coordinating this project across the various regions. She is extremely detail oriented and was always reachable. She would ‘touch base’ often just to make sure everything was in order. Amy is a phenomenal professional and I would highly recommend her for future research projects.”
“Amy has that rare combination of a very logical and detail oriented, yet highly creative mind. She has used her expertise in fragrance trends, descriptive analysis and consumer empathy to significantly raise the level of insight we achieve through consumer testing… I highly and without hesitation recommend Amy for high visibility projects that require consumer trend insight, forward ‘out of the box’ thinking or creativity.”