Sustainability has been a hot topic for the last five years across all industries. Consumers’ awareness and growing concerns are a driving force behind sustainable
Defining Web3, Metaverse, NFTs and Blockchain There is a lot of media and buzz around the terms Web3, metaverse, non-fungible tokens (NFTs), and blockchain. However,
Men’s Market According to Grand View Research, the men’s personal care category is expected to be worth $166 billion with a 6% CAGR by 2027.
Driven by the COVID-19 pandemic and the stay-at-home orders, there’s been a recent pet-adoption boom and many animal shelters have had all of their pets
Marketers, researchers, and brands alike continually search for consumers to better understand their habits and preferences. Move over Millennials because marketers, researchers, and brands have
“Pleather” (a portmanteau of the words plastic and leather) has been around for a century. Naugahyde, a vinyl coated fabric, was developed in 1920 in
Sleep is an ongoing subject of interest as consumers continue to search for a full night’s rest. Sleep is inherently linked to health and wellness.
To capture consumers’ attention, the travel and hospitably industry has been using interactive themed experiences. Due to COVID-19, travel has been restricted and individuals are
The marketplace is crowded and brands continually look for new methods to reach and engage consumers. Digital advertising platforms such as Google, Facebook, and Twitter
Non-Alcoholic, Alcohol Alternative, Mocktail, Sober Curious, Sober Sometimes, Abstinence…call it what you will, but low or non-alcoholic beverages (LONO) are more than trending. According to