Amy Marks-McGee is a sought after writer and public speaker. Known for delivering proactive fragrance and flavor trends presentations, previous speaking engagements include HBA 2009-2014, Sniffapalooza 2013-2015, The Fragrance Foundation, Women in Flavor & Fragrance Commerce, Chemical Sources Association, Society of Cosmetic Chemists, Society of Flavor Chemists, National Association of Flavors & Food Ingredient Systems, NY/NJ American Association of Candy Technologists, Direction by Indigo, COLabORate: Color & Design Collaboration, and Fashion News Workshop.
Join the WFFC as we explore the use of herbs in traditional Italian style cooking at Eataly, NYC. Cooking with fresh herbs is at the heart of Italian cuisine. From basil in Liguria to rosemary in Toscana to oregano in Sicilia, fragrant aromatics bring life to the simplest ingredients.
Amy Marks-McGee of Trendincite LLC and Jeanine Pedersen of Takasago will be hosting the 9th annual WFFC NYC sensory fragrance and flavor trend excursion. Engage your senses through a sensory trend excursion to inspire new fragrance and flavor combinations, unique ingredients and textures, and new product ideas. This excursion will feature a visit to an artisanal bakery, a mustard centric boutique, a family-owned apothecary, a rice crispy treat shop and a human-grade pet food store. A piece of cake and a rice crispy treat tasting as well as lunch at an eclectic Mediterranean restaurant are included.
The World Perfumery Congress (WPC) is the global stage for fragrance creativity, ingredients, technology and business—providing the ideal forum for discussing the industry’s latest issues and breakthroughs.
The unique three-day educational and networking forum unites fragrance industry professionals, their suppliers and brand marketers to discuss current and future opportunities.